Fakultas Ilmu Komunikasi - Ilmu Komunikasi, SIMULACRUM Vol. 1 No. 1, Januari 2014 (Views: 222)
ANALISIS FUNGSI MEDIA INTERNAL SEBAGAI SUMBER INFORMASI PEGAWAI (STUDI PADA BULETIN BADAN KEPEGAWAIAN NEGARA)
Avi Sukma Budiarti
ABSTRAK
Problems formulation in this research is how the functions of the internal media created by the public relations National Civil Service Agency and the purpose of this study was to determine the functions of the Badan Kepegawaian Negara Bulletin. This research using organizational communication theory. This is because this research is based on organizational, involving people in the Environment National Civil Service.This research approach is qualitative approach, whereas this type of research is descriptive, is give an overview of the functions of the Badan Kepegawaian Negara Bulletin provide information to employees. Data collection techniques using depth interview with one key informant and three informants and observation techniques as well as also using secondary data research-related researchers. The validity of the technique in which researchers use triangulation sources and methods.Results in this research is the Badan Kepegawaian Negara Bulletin serves as a media relations internal communication, As an employee-specific communications, as a means for media training and education in the field of writing for the employees, as well as a talented staff of public relations or potentially as a writer of popular scientific, there is added value for the public relations department in an effort to show the ability of the media to publish special internal media.
Kata kunci: Media, Informations, Badan Kepegawaian Negara Bulletin